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Proven strategies with measurable results
Amazon Advertising is built on the A9 Algorithm. So we study – and test – the latest research on Amazon’s AI, Machine Learning, Language Processing, and Data Structure.
Amazon’s algorithm relies on human inputs, which typically require human analysis, so we manage campaigns using a combination of machine learning, data analytics, and insights from research scientists.
No approach works the same for every brand, every season. We observe all the data points and trends, discovering recent and seasonal trajectories, in order to implement strategies tailored to grow revenue while eliminating wasted spend.
We leverage large daily ad spends into +10 ROAS, and watch every dollar as if it were our own. Moreover, Channel Precision manages the entire Advertising Funnel, from OTT to Sponsored Product Detail Page Ads.
Channel Precision creates campaigns at every turn of the Funnel, from Streaming Video, to DSP, to competing on Product Detail Pages. Wherever your brand can maximize its presence and increase sales, we are there.
Proven strategies with measurable results
We can start small, with targeted Sponsored Ads, or take your brand into Amazon Streaming Services. Your goals dictate how we leverage our expertise, and where.
We are serious scientists and creative analysts with real PhDs. We craft advertising strategies in partnership and are we treat your ad fund with as much caution as we’d treat our own. You can trust us to maximize your brand’s Amazon advertising while respecting your branding.
We produce measurable results that drive thoughtful next steps, adapting every campaign to increase ROAS and maximize your brand. But we don’t do this in isolation. We coordinate our efforts with SEO, Design, and CRO, to ensure advertising and organics are propel each other’s sales.
We don’t turn your brand over to a marketing “specialist,” some unpaid intern, or a software program. We get eyes on every campaign, three times a day, even while our software observes the micro details ensuring efficient ad spend with industry-leading algorithmic behaviors. A combination of research and real industry expertise has led us to develop original and effective protocols for keyword pausing, campaign duplication, bid multipliers, and much more – all so we can consistently meet TACoS and ROAS goals, no matter the season or brand. The more difficult the analytical puzzle, the harder our team works to find solutions.
